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    « New document-assembly blog for lawyer by veteran Eric Little | Main | Four predictions for law department management – by Rees spelled backwards »

    Margin of error and benchmark data

    The usefulness of benchmark data depends on the number of survey respondents, in part, as minor score differentials (such as the variation between a 4.1 and a 4.2 on a five-point scale) may only be significant with larger sample sizes (See my posts of Dec. 9, 2005 on margin of error generally; and Aug. 29, 2006 on subgroup analyses.). My faithful and intellectually-insatiable readership demands a more precise explanation of margin of error.
    n = 2 * z2
    D2
    This formula calculates a survey’s margin of error, where:

    n = sample size
    2 = variance
    z = z value from a normal table reflecting the degree of confidence, squared
    D = level of precision, squared

    Nothing more is left to say (except the "2's" above are supersripts -- squares).

    Posted on October 31, 2007 at 01:11 PM in Benchmarks | Permalink

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