Seven steps in the Puma law department’s multi-pronged program against counterfeiting

This blog has offered some posts on IP counterfeiting, but not much on what a law department can to do about it (See my post of March 16, 2010: counterfeit and piracy of goods with 6 references.). Therefore, when InsideCounsel, June 2010 at 74, included the K&L Gates Top of Mind interview with PUMA North America’s general counsel, I noted approvingly the steps his group has taken in North America.

  1. Make direct contact with PUMA lawyers easy for law enforcement personnel at local, state and Federal levels
  2. Train PUMA employees about the destructiveness of counterfeiting and what to do to spot and report it
  3. Keep up with the changing legal landscape
  4. Hire accomplished private investigators to ferret out producers of counterfeits
  5. “Cooperate enthusiastically with the prosecutorial community”
  6. Police the Internet in search of likely counterfeit items
  7. Work closely with customs officials.

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Seven steps in the Puma law department’s multi-pronged program against counterfeiting

This blog has offered some posts on IP counterfeiting, but not much on what a law department can to do about it (See my post of March 16, 2010: counterfeit and piracy of goods with 6 references.). Therefore, when InsideCounsel, June 2010 at 74, included the K&L Gates Top of Mind interview with PUMA North America’s general counsel, I noted approvingly the steps his group has taken in North America.

  1. Make direct contact with PUMA lawyers easy for law enforcement personnel at local, state and Federal levels
  2. Train PUMA employees about the destructiveness of counterfeiting and what to do to spot and report it
  3. Keep up with the changing legal landscape
  4. Hire accomplished private investigators to ferret out producers of counterfeits
  5. “Cooperate enthusiastically with the prosecutorial community”
  6. Police the Internet in search of likely counterfeit items
  7. Work closely with customs officials.

We welcome comments

Your email address will not be published. Required fields are marked *